Fundraise with purpose
Connect fundraising goals to campaign strategy, relationships and the discipline of making the ask
Build a clearer finance plan and define concrete next stepsSBWPC Candidate Workshop
RUN
LIKE A
WOMAN
MESSAGE
MEDIA
MONEY
The strategy · The skills · The edge to win
Workshop Completed
Building the skills behind a credible campaign
Run Like a Woman brought together women preparing to run for office, considering public leadership or strengthening the skills needed to compete with confidence
DateAugust 22, 2026
Time9:00 AM–1:00 PM
LocationSanta Barbara
Money · Media · Message
Three essentials for stronger campaigns
The workshop focused on practical skills candidates can use immediately and continue strengthening throughout a campaign
Communicate with confidence
Prepare for interviews, public visibility, digital communication and the pressure of staying on message
Strengthen preparation and create a more consistent public presenceSay why you are running
Turn experience, values and public purpose into language voters can understand, remember and repeat
Leave with a sharper candidate statement and clearer reason for runningWorkshop Experience
What participants explored
A focused progression from campaign fundamentals to public communication, fundraising and candidate practice
01
Campaign landscape
Understand the field, identify the constituency and clarify the purpose behind a run
02
Message and media
Shape a message voters can repeat and prepare to communicate it in public
03
Fundraising strategy
Connect financial goals, donor outreach and follow-through to the campaign plan
04
Candidate practice
Put the lessons together, refine a candidate statement and identify the next action
What Comes Next
Bring Run Like a Woman back
Interested in a future candidate workshop or in staying connected to SBWPC year-round opportunities for feminist political participation